Incredible Lessons I’ve Learned About Options

When Is The Best Time To Use EDDM? Every Door Direct Mail is loved by many due to the reason that it makes mailing a lot easier but, that does not mean it is right for all situations. We will tackle series of articles that highlight situations when EDDM is ideal and cases where you’re likely to get better result with targeted approach to help you make a decision between EDDM as well as other direct mail options. First of all, let’s discuss about the ways that you can utilize EDDM. Let us say that you are a government agency like a local library or a fire department. You want to inform people about a certain initiative or program you have like a reminder to the residents to install a smoke detector in their house or a calendar of the upcoming events. You certainly want to be able to reach as many as possible in both cases. Thus, EDDM makes the perfect option as you could mail to every address in a particular geographic area or zip code for as little as .16 cents per piece. Choose from one of the many EDDM sizes or templates to help you get started. After that, work with your local printer or, you may go online and upload the piece. You may now visit the USPS website and check what carrier areas or routes you want t saturate with your mail piece as soon as the design is decided and printed. Then, you have to take the mailing as well as paperwork to the appropriate post office and most of the time, it’ll be delivered the next day.
Lessons Learned About Printing
What if you don’t need or want to blanket an entire neighborhood or community with your mail on the other hand? Well, EDDM may likely be a waste of your time, money as well as paper if you’re trying to reach a specific customer only.
What Almost No One Knows About Mail
To give you an example, if you’re a high end boutique and is trying to target middle aged shoppers, it will be a smarter move for you to take enough time in putting together a list of high income households with customers within your targeted age group. Mailing to each household in a certain zip code would not make much sense as the recipients will not be interested to what you are offering. This is a case where creating a targeted mailing list is the better option. Bottom line here is, different situations call for different mailing service so you may want to analyze the circumstances first before using such service.